Collab Voices + Ana Hickmann focuses on minimalism and values sustainability
The Voices Culture brand presented this Tuesday, (21), its new Spring/Summer 2025 collection in partnership with TV hostess and entrepreneur Ana Hickmann. The collection, entitled Voices + Ana Hickmann, was presented at BFSHOW, the largest footwear fair in the country, held for the first time in São Paulo. The event, which began today, runs through Thursday at the Transamerica Expo Center.
With a focus on sustainability and always valuing “less fast, more fashion”, the partnership between the hostess and the brand presents products made from recycled pet bottle and with vibrant colors, such as green, orange, pink and yellow. The new line, focusing on flats and slides, also has products with animal print, punk style and silver details. animal print, estilo punk e detalhes em prata.
The collection has already begun to be sold in Europe and arrives in Brazilian stores in August. “I am passionate about new models, focusing a lot on ‘less is more’, and with each collection we have shown more of that,” said Ana Hickmann, during her participation in the event.
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BFSHOW runs until May 23rd, 2024,at the Transamerica Expo Center in São Paulo. Do your Pre-Accreditation here for free to visit the event and take advantage of the best opportunities at the largest footwear fair in Brazil.
About AbicalçadosAbicalçados represents the Brazilian footwear industry, fifth largest in the world and the largest in the Western Hemisphere. Founded in 1983, Abicalçados is based in Novo Hamburgo, state of Rio Grande do Sul, and its members are companies of all sizes accounting for more than 65 percent of the footwear produced in the country. The entity represents an industry that employs more than 300,000 people. Its mission is to represent, defend, develop, and promote Brazil’s footwear industry with respect, excellency, and results.
About NürnbergMesse Brazil
NürnbergMesse Brasil is a subsidiary of the NürnbergMesse Group, one of the 15 largest fair organizers in the world. The group’s portfolio includes more than 120 international fairs and congresses (14 of them in Brazil) and more than 40 pavilions. Every year, more than 30,000 expositors and more than 1,5 million visitors meet in events hosted by NürnbergMesse, which also has subsidiaries in China, United States, Brazil, Greece, Italy, and India, The group also established a network with sone 50 representatives operating in more than 116 countries.
