BFSHOW consolidates its position as the biggest footwear trade show in Latin America

With the conclusion of its third edition, BFSHOW—organized by the Brazilian Footwear Industries Association (Abicalçados) and NürnbergMesse Brasil—has established itself as the leading trade show dedicated to the footwear sector in Latin America. The event stood out for its strong industry representation, international reach, and impressive results. It was held at Distrito Anhembi, in São Paulo/Brazil, from November 11 to 13.

In November, the trade show brought together 330 brands and 238 exhibitors, covering 11,611 square meters of exhibition space within a total area of 25,000 square meters. Buyers from 51 countries—including Argentina, Ecuador, Paraguay, Israel, Kuwait, Libya, Mozambique, Botswana, Portugal, Switzerland, and Slovenia—were in attendance, contributing to a total of 10,495 visitors over three days, 1,130 of whom were international. These numbers reflect BFSHOW’s growing reach and prestige. “BFSHOW reinforced the Brazilian footwear sector’s projections for more than 3% growth in 2024 and an additional 2% in 2025. It was a showcase of Brazilian footwear to the world and will continue to serve as a key indicator of an industry that is so relevant to Brazil,” says Letícia Sperb Masselli, Abicalçados’ Business and Relationship Manager.

Another highlight of the event was the Buyer Program, a partnership between Abicalçados, the Brazilian Trade and Investment Promotion Agency (ApexBrasil), and NürnbergMesse Brasil, which brought in 638 buyers—478 from Brazil and 160 from international markets. “These figures speak volumes about the market’s potential. The trade show is still young, now in its third edition, with two of them already held in São Paulo. Moving the event to São Paulo was a strategic decision to further boost business opportunities and facilitate access for exhibitors and visitors alike,” adds Rico Azeredo, Head of New Business at NürnbergMesse Brasil. Beyond its strong numbers, BFSHOW has gained recognition for presenting the latest developments in the Brazilian footwear industry, reinforcing its role as a key hub for business, innovation, and strategic connections across the Latin American market.
Além dos números significativos, a BFSHOW tem se destacado por trazer o que há de mais atual na indústria calçadista brasileira, consolidando seu papel como referência para negócios, inovações e conexões estratégicas no setor latino-americano.

The next edition of the event will take place from May 19 to 21, 2025, at Distrito Anhembi. For more information, visit bfshow.com.br.