Considered the main footwear trade show in Brazil, BFSHOW, which takes place in the Anhembi District, in São Paulo/Brazil, on November 11-13, has been generating good expectations for the national footwear sector. According to the Brazilian Footwear Industries Association (Abicalçados), which promotes the exhibition with the organization of NürnbergMesse Brasil, footwear production increased by 2.7% between January and May, compared to the same period last year. For the year, the growth estimated by the entity is over 2% and will be driven, above all, by the domestic market, which accounts for more than 85% of sales in the sector.
The CEO of Abicalçados, Haroldo Ferreira, says that, despite the instabilities, especially in the international scenario, the footwear industry is growing, with fundamental support from domestic consumption, which should exceed 800 million pairs in 2024, in a growth that can reach more than 3% when compared to 2023. "BFSHOW, once again, will be instrumental in confirming this positive expectation. For the trade show, the presence of large networks of the national and also international market is expected, and they will have the opportunity to supply their stores in an exhibition that presents collections of companies that account for more than 80% of national footwear production”, highlights the director, adding that, at BFSHOW, exhibitors from all segments, sizes and footwear poles are expected. “The diversity of footwear found at the trade show is certainly the biggest in Brazil. At BFSHOW, buyers will be in touch with a fairly complete range of the biggest shoe industry in the west. The expectation, given the need to supply stores after a positive first half of the year, is the best possible”, projects the executive.
Strategic Location
The CEO of NürnbergMesse Brasil, João Paulo Picolo, points out that the strategic location of BFSHOW, in the Anhembi District, in the financial capital of Latin America, also favors the presence of major national and international players from all regions of Brazil and the world. "Visitation is a great differential of BFSHOW, because the trade show takes place in a privileged place not only for the structure of international airports, but also for all the convenience of a hotel chain that has more than 7 thousand apartments within a 5 kilometers radius from our venues, as well as a wide choice of restaurants, culture and entertainment”, he evaluates.
Considered the main event center in Latin America, the traditional Anhembi District recently underwent a renovation that transformed its more than 64 thousand meters of exhibition area into one of the most functional and modern in the world, with living areas, green space and ample parking.
SERVICE
3rd BFSHOW
Date: November 11-13, 2024
Local: Distrito Anhembi, em São Paulo/SP
