{"id":14437,"date":"2026-04-06T15:59:10","date_gmt":"2026-04-06T15:59:10","guid":{"rendered":"https:\/\/bfshow.com.br\/?p=14437"},"modified":"2026-04-06T15:59:21","modified_gmt":"2026-04-06T15:59:21","slug":"bfshow-impulsiona-negocios-e-atrai-grandes-redes-varejistas","status":"publish","type":"post","link":"https:\/\/bfshow.com.br\/en\/bfshow-impulsiona-negocios-e-atrai-grandes-redes-varejistas\/","title":{"rendered":"BFSHOW drives business and attracts major retail chains"},"content":{"rendered":"<p>Major footwear retail chains are already planning ahead and rely on a strong ally to do so. Bringing together, in a single venue, a wide range of brands, services, and exclusive content, BFSHOW is a must-attend event for industry buyers \u2014 and a strategic environment for doing business. Considered the biggest footwear tradeshow in Latin America, the 6th edition of the event will take place from May 18 to 20 at Distrito Anhembi, in S\u00e3o Paulo\/SP. The event is held by the Brazilian Footwear Industries Association (Abical\u00e7ados) and organized by N\u00fcrnbergMesse Brasil (NMB).<br><br>Easy access to brands from all segments and Brazilian production hubs is one of the key differentiators highlighted by BFSHOW visitors, alongside the venue\u2019s segmented layout \u2014 which, according to buyers, streamlines the visit. \u201cBFSHOW has established itself as one of the key moments of the year for our market. It is an opportunity to explore products, align strategies with suppliers, and start outlining the next purchasing cycles with greater confidence. The entire structure provided greatly facilitates the decision-making process,\u201d says Rouget Ortiz, men\u2019s footwear buyer at Lojas Pomp\u00e9ia.<br><br>Founded in 1953, in the city of Camaqu\u00e3\/RS, the company is one of the leading fashion retail chains in southern Brazil. With more than 90 stores located across the states of Rio Grande do Sul and Santa Catarina, Lojas Pomp\u00e9ia has been taking part in BFSHOW since its second edition. \u201cWe have been able to follow the evolution and growing relevance of the trade show within the sector over the past years,\u201d adds Rouget Ortiz. According to him, in May the chain will be looking for new collections, consumer trends, design, and new brands. \u201cWe also aim to find more competitive purchasing conditions, business opportunities, and expand our networking.\u201d<br><br>The event has also established itself as an important hub for attracting retailers from the Northeast. Among the exhibitors, around 12% represent the region. Northeastern retail chains MIB and \u00c9conis highlight the event as the main meeting point for the industry\u2019s leading players and trends. \u201cWe always seek to stay up to date with the latest developments, and BFSHOW provides us with that environment. Today, it is one of the biggest trade shows in Brazil, with strong influence on fashion trends,\u201d says Ronilson Oliveira, partner at MIB, a footwear and accessories retail chain. With 42 stores operating across 21 cities in Bahia, Minas Gerais, and Esp\u00edrito Santo, the executive uses the event to map market movements and adjust the product mix more assertively. Participation also serves as a barometer for trends expected to impact retail in the coming cycles, while reinforcing established partnerships, according to him.<br><br>Bethania Cavalcante, buyer at Grupo \u00c9conis, will also attend the trade show with an eye on the upcoming season. A frequent visitor to BFSHOW, she looks for collections with competitive differentiators for the points of sale. The company\u2019s strategy is to prioritize products that stand out in store windows and stimulate renewed consumption, while also expanding the range of brands available in its stores. \u201cWe expect a collection that brings differentiators to capture our customers\u2019 attention, as well as suppliers capable of interpreting fashion trends in an attractive way, with fair pricing,\u201d she says. The retail chain has more than 60 stores across the states of Para\u00edba, Alagoas, and Cear\u00e1.<br><br>With the presentation of new collections and the presence of professionals from both industry and retail, BFSHOW serves as a platform for decisions that directly impact retailers\u2019 planning throughout the year, while also reflecting the movements and priorities of the Brazilian footwear sector. The expectation for May is to welcome 12,000 visitors, both domestic and international.<br><br><br><br><strong>Service<br><\/strong>6th BFSHOW<br>Date: May 18-20, 2026<br>Time: May 18 and 19, from 9 a.m. to 7 p.m. | May 20, from 9 a.m. to 5 p.m.<br>Venue: Distrito Anhembi, in S\u00e3o Paulo\/SP<\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>As grandes redes de varejo de cal\u00e7ados j\u00e1 est\u00e3o planejando o futuro e contam com uma forte aliada para isso. Concentrando, em um mesmo espa\u00e7o, ampla variedade de marcas, servi\u00e7os e conte\u00fados exclusivos, a BFSHOW \u00e9 parada obrigat\u00f3ria para os compradores do setor &#8211; e um ambiente estrat\u00e9gico para fazer neg\u00f3cios. Considerada a maior feira [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":14438,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-14437","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-brasil"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.2 (Yoast SEO v21.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>BFSHOW impulsiona neg\u00f3cios e atrai grandes redes varejistas - Brazilian Footwear Show<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bfshow.com.br\/en\/bfshow-impulsiona-negocios-e-atrai-grandes-redes-varejistas\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BFSHOW impulsiona neg\u00f3cios e atrai grandes redes varejistas - Brazilian Footwear Show\" \/>\n<meta property=\"og:description\" content=\"As grandes redes de varejo de cal\u00e7ados j\u00e1 est\u00e3o planejando o futuro e contam com uma forte aliada para isso. Concentrando, em um mesmo espa\u00e7o, ampla variedade de marcas, servi\u00e7os e conte\u00fados exclusivos, a BFSHOW \u00e9 parada obrigat\u00f3ria para os compradores do setor &#8211; e um ambiente estrat\u00e9gico para fazer neg\u00f3cios. Considerada a maior feira [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bfshow.com.br\/en\/bfshow-impulsiona-negocios-e-atrai-grandes-redes-varejistas\/\" \/>\n<meta property=\"og:site_name\" content=\"Brazilian Footwear Show\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/bfshowoficial\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-06T15:59:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-06T15:59:21+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/bfshow.com.br\/wp-content\/uploads\/2026\/04\/DC6-9701.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"665\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Diego\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Diego\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/bfshow.com.br\/bfshow-impulsiona-negocios-e-atrai-grandes-redes-varejistas\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/bfshow.com.br\/bfshow-impulsiona-negocios-e-atrai-grandes-redes-varejistas\/\"},\"author\":{\"name\":\"Diego\",\"@id\":\"https:\/\/bfshow.com.br\/#\/schema\/person\/4bd7a752efa43d52920e1facc4d863ed\"},\"headline\":\"BFSHOW impulsiona neg\u00f3cios e atrai grandes redes varejistas\",\"datePublished\":\"2026-04-06T15:59:10+00:00\",\"dateModified\":\"2026-04-06T15:59:21+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/bfshow.com.br\/bfshow-impulsiona-negocios-e-atrai-grandes-redes-varejistas\/\"},\"wordCount\":697,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/bfshow.com.br\/#organization\"},\"articleSection\":[\"Not\u00edcias\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/bfshow.com.br\/bfshow-impulsiona-negocios-e-atrai-grandes-redes-varejistas\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/bfshow.com.br\/bfshow-impulsiona-negocios-e-atrai-grandes-redes-varejistas\/\",\"url\":\"https:\/\/bfshow.com.br\/bfshow-impulsiona-negocios-e-atrai-grandes-redes-varejistas\/\",\"name\":\"BFSHOW impulsiona neg\u00f3cios e atrai grandes redes varejistas - Brazilian Footwear Show\",\"isPartOf\":{\"@id\":\"https:\/\/bfshow.com.br\/#website\"},\"datePublished\":\"2026-04-06T15:59:10+00:00\",\"dateModified\":\"2026-04-06T15:59:21+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/bfshow.com.br\/bfshow-impulsiona-negocios-e-atrai-grandes-redes-varejistas\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/bfshow.com.br\/bfshow-impulsiona-negocios-e-atrai-grandes-redes-varejistas\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/bfshow.com.br\/bfshow-impulsiona-negocios-e-atrai-grandes-redes-varejistas\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/bfshow.com.br\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"BFSHOW impulsiona neg\u00f3cios e atrai grandes redes varejistas\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/bfshow.com.br\/#website\",\"url\":\"https:\/\/bfshow.com.br\/\",\"name\":\"Brazilian Footwear Show\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/bfshow.com.br\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/bfshow.com.br\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/bfshow.com.br\/#organization\",\"name\":\"Brazilian Footwear Show\",\"url\":\"https:\/\/bfshow.com.br\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/bfshow.com.br\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/bfshow.com.br\/wp-content\/uploads\/2022\/11\/logo-light.png\",\"contentUrl\":\"https:\/\/bfshow.com.br\/wp-content\/uploads\/2022\/11\/logo-light.png\",\"width\":1625,\"height\":322,\"caption\":\"Brazilian Footwear Show\"},\"image\":{\"@id\":\"https:\/\/bfshow.com.br\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/bfshowoficial\",\"https:\/\/www.instagram.com\/bfshowoficial\/\",\"https:\/\/www.linkedin.com\/company\/bfshowoficial\/?viewAsMember=true\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/bfshow.com.br\/#\/schema\/person\/4bd7a752efa43d52920e1facc4d863ed\",\"name\":\"Diego\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/bfshow.com.br\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/bfshow.com.br\/wp-content\/litespeed\/avatar\/0b074c8268ade8e2148609d7235f4ef7.jpg?ver=1776963245\",\"contentUrl\":\"https:\/\/bfshow.com.br\/wp-content\/litespeed\/avatar\/0b074c8268ade8e2148609d7235f4ef7.jpg?ver=1776963245\",\"caption\":\"Diego\"},\"url\":\"https:\/\/bfshow.com.br\/en\/author\/diego\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"BFSHOW impulsiona neg\u00f3cios e atrai grandes redes varejistas - Brazilian Footwear Show","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bfshow.com.br\/en\/bfshow-impulsiona-negocios-e-atrai-grandes-redes-varejistas\/","og_locale":"en_US","og_type":"article","og_title":"BFSHOW impulsiona neg\u00f3cios e atrai grandes redes varejistas - Brazilian Footwear Show","og_description":"As grandes redes de varejo de cal\u00e7ados j\u00e1 est\u00e3o planejando o futuro e contam com uma forte aliada para isso. Concentrando, em um mesmo espa\u00e7o, ampla variedade de marcas, servi\u00e7os e conte\u00fados exclusivos, a BFSHOW \u00e9 parada obrigat\u00f3ria para os compradores do setor &#8211; e um ambiente estrat\u00e9gico para fazer neg\u00f3cios. Considerada a maior feira [&hellip;]","og_url":"https:\/\/bfshow.com.br\/en\/bfshow-impulsiona-negocios-e-atrai-grandes-redes-varejistas\/","og_site_name":"Brazilian Footwear Show","article_publisher":"https:\/\/www.facebook.com\/bfshowoficial","article_published_time":"2026-04-06T15:59:10+00:00","article_modified_time":"2026-04-06T15:59:21+00:00","og_image":[{"width":1000,"height":665,"url":"http:\/\/bfshow.com.br\/wp-content\/uploads\/2026\/04\/DC6-9701.jpg","type":"image\/jpeg"}],"author":"Diego","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Diego","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/bfshow.com.br\/bfshow-impulsiona-negocios-e-atrai-grandes-redes-varejistas\/#article","isPartOf":{"@id":"https:\/\/bfshow.com.br\/bfshow-impulsiona-negocios-e-atrai-grandes-redes-varejistas\/"},"author":{"name":"Diego","@id":"https:\/\/bfshow.com.br\/#\/schema\/person\/4bd7a752efa43d52920e1facc4d863ed"},"headline":"BFSHOW impulsiona neg\u00f3cios e atrai grandes redes varejistas","datePublished":"2026-04-06T15:59:10+00:00","dateModified":"2026-04-06T15:59:21+00:00","mainEntityOfPage":{"@id":"https:\/\/bfshow.com.br\/bfshow-impulsiona-negocios-e-atrai-grandes-redes-varejistas\/"},"wordCount":697,"commentCount":0,"publisher":{"@id":"https:\/\/bfshow.com.br\/#organization"},"articleSection":["Not\u00edcias"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/bfshow.com.br\/bfshow-impulsiona-negocios-e-atrai-grandes-redes-varejistas\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/bfshow.com.br\/bfshow-impulsiona-negocios-e-atrai-grandes-redes-varejistas\/","url":"https:\/\/bfshow.com.br\/bfshow-impulsiona-negocios-e-atrai-grandes-redes-varejistas\/","name":"BFSHOW impulsiona neg\u00f3cios e atrai grandes redes varejistas - Brazilian Footwear Show","isPartOf":{"@id":"https:\/\/bfshow.com.br\/#website"},"datePublished":"2026-04-06T15:59:10+00:00","dateModified":"2026-04-06T15:59:21+00:00","breadcrumb":{"@id":"https:\/\/bfshow.com.br\/bfshow-impulsiona-negocios-e-atrai-grandes-redes-varejistas\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/bfshow.com.br\/bfshow-impulsiona-negocios-e-atrai-grandes-redes-varejistas\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/bfshow.com.br\/bfshow-impulsiona-negocios-e-atrai-grandes-redes-varejistas\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/bfshow.com.br\/"},{"@type":"ListItem","position":2,"name":"BFSHOW impulsiona neg\u00f3cios e atrai grandes redes varejistas"}]},{"@type":"WebSite","@id":"https:\/\/bfshow.com.br\/#website","url":"https:\/\/bfshow.com.br\/","name":"Brazilian Footwear Show","description":"","publisher":{"@id":"https:\/\/bfshow.com.br\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/bfshow.com.br\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/bfshow.com.br\/#organization","name":"Brazilian Footwear Show","url":"https:\/\/bfshow.com.br\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bfshow.com.br\/#\/schema\/logo\/image\/","url":"https:\/\/bfshow.com.br\/wp-content\/uploads\/2022\/11\/logo-light.png","contentUrl":"https:\/\/bfshow.com.br\/wp-content\/uploads\/2022\/11\/logo-light.png","width":1625,"height":322,"caption":"Brazilian Footwear Show"},"image":{"@id":"https:\/\/bfshow.com.br\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/bfshowoficial","https:\/\/www.instagram.com\/bfshowoficial\/","https:\/\/www.linkedin.com\/company\/bfshowoficial\/?viewAsMember=true"]},{"@type":"Person","@id":"https:\/\/bfshow.com.br\/#\/schema\/person\/4bd7a752efa43d52920e1facc4d863ed","name":"Diego","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bfshow.com.br\/#\/schema\/person\/image\/","url":"https:\/\/bfshow.com.br\/wp-content\/litespeed\/avatar\/0b074c8268ade8e2148609d7235f4ef7.jpg?ver=1776963245","contentUrl":"https:\/\/bfshow.com.br\/wp-content\/litespeed\/avatar\/0b074c8268ade8e2148609d7235f4ef7.jpg?ver=1776963245","caption":"Diego"},"url":"https:\/\/bfshow.com.br\/en\/author\/diego\/"}]}},"_links":{"self":[{"href":"https:\/\/bfshow.com.br\/en\/wp-json\/wp\/v2\/posts\/14437","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bfshow.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bfshow.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bfshow.com.br\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/bfshow.com.br\/en\/wp-json\/wp\/v2\/comments?post=14437"}],"version-history":[{"count":1,"href":"https:\/\/bfshow.com.br\/en\/wp-json\/wp\/v2\/posts\/14437\/revisions"}],"predecessor-version":[{"id":14439,"href":"https:\/\/bfshow.com.br\/en\/wp-json\/wp\/v2\/posts\/14437\/revisions\/14439"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bfshow.com.br\/en\/wp-json\/wp\/v2\/media\/14438"}],"wp:attachment":[{"href":"https:\/\/bfshow.com.br\/en\/wp-json\/wp\/v2\/media?parent=14437"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bfshow.com.br\/en\/wp-json\/wp\/v2\/categories?post=14437"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bfshow.com.br\/en\/wp-json\/wp\/v2\/tags?post=14437"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}