With 353 Brazilian brands already confirmed, the 4th edition of BFSHOW will host 681 buyers, including 175 international guests. As the biggest footwear trade show in Latin America, the event will take place from May 19 to 21 at Distrito Anhembi, in S\u00e3o Paulo\/SP. More than 10,000 retailers and importers are expected over the three-day event \u2014 including guests selected in partnership with the exhibitors. The trade show is an initiative by the Brazilian Footwear Industries Association (Abical\u00e7ados) and is organized by N\u00fcrnbergMesse Brasil.<\/p>\n\n\n\n
Let\u00edcia Sperb Masselli, Relationship and Business Manager at Abical\u00e7ados, explains that the national and international guests were selected based on recommendations from the exhibitors. The invitations were extended by Abical\u00e7ados, through the Brazilian Footwear program \u2014 an export promotion initiative carried out in partnership with the Brazilian Trade and Investment Promotion Agency (ApexBrasil) \u2014 as well as by the trade show itself. \u201cBecause BFSHOW was created by the footwear industry and is led by it, the event takes a collaborative and democratic approach, with decisions made alongside the exhibitors,\u201d she says. The show is expected to receive more than 10,000 buyers, including 1,200 international guests from every continent. \u201cMost domestic retailers and international importers attend independently, drawn by the largest footwear showcase in Latin America gathered in one place,\u201d Let\u00edcia concludes.<\/p>\n\n\n\n
30% growth in floor space<\/strong> Local buyers<\/strong> Meirielle Cajueiro de Oliveira Torres, buyer at W&M, based in Recife\/PE, has been sourcing footwear and accessories at BFSHOW for the past two years. \u201cThe trade show is a valuable opportunity to connect with suppliers, buyers, and potential partners,\u201d she says.<\/p>\n\n\n\n International buyers<\/strong> Nina Di Matteo, buyer at H & B Links Pty, from Australia, imports between 3,000 and 5,000 pairs of Brazilian shoes annually. \u201cWe want to increase that volume, as both of our stores sell exclusively Brazilian products. At the trade show, we\u2019re looking for new suppliers of leather footwear,\u201d she says.<\/p>\n\n\n\n Buyer Palath Veettil Muhammed Saheer, from Jamjoom Fashion in the United Arab Emirates, also plans to expand his selection of Brazilian products through new business at BFSHOW. \u201cWe already import Brazilian footwear for our 60 stores and want to continue strengthening this partnership,\u201d he says. According to him, Brazilian footwear is in high demand in the Arab market due to its quality and design.<\/p>\n\n\n\n <\/p>\n\n\n\n SERVICE<\/strong> Com 353 marcas brasileiras confirmadas, a 4\u00aa edi\u00e7\u00e3o da BFSHOW ter\u00e1 681 compradores, sendo 175 deles internacionais, convidados para o evento. Maior feira cal\u00e7adista da Am\u00e9rica Latina, a mostra acontece entre os dias 19 e 21 de maio, no Distrito Anhembi, em S\u00e3o Paulo\/SP. Mais de 10 mil lojistas e importadores s\u00e3o esperados nos tr\u00eas […]<\/p>\n","protected":false},"author":4,"featured_media":12183,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-12182","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-brasil"],"yoast_head":"\n
This edition of BFSHOW has grown by 30% in exhibition area, reaching over 32,000 square meters at Distrito Anhembi \u2014 making it the largest footwear trade show in Latin America. \u201cAt the fair, we bring together all footwear hubs, company sizes, segments, and niches,\u201d says Rico Azeredo, Head of New Business at N\u00fcrnbergMesse Brasil, emphasizing that the event marks the resurgence of large-scale footwear trade shows in Brazil.<\/p>\n\n\n\n
One of the confirmed local buyers at BFSHOW is Alexya Nogueira, from Grupo Oscar \u2014 one of the leading retail groups in Brazil, with more than 180 physical stores across five states: S\u00e3o Paulo, Minas Gerais, Rio Grande do Sul, Santa Catarina, and Pernambuco. \u201cWe\u2019re looking for variety and new women\u2019s footwear collections, and BFSHOW delivers a very complete experience, combining fashion, trends, and fresh launches,\u201d she emphasizes.<\/p>\n\n\n\n
One of the confirmed international buyers is David Benzikry, CEO of Spring Footwear Corp., from the United States. Already working with Brazilian brands, he says this will be his first time attending BFSHOW. \u201cWe import more than US$50 million in footwear annually and are the largest national footwear distribution chain in the U.S. Brazilian footwear is a blend of fashion, functionality, and feeling,\u201d he says. According to Benzikry, the company plans to establish new contacts at BFSHOW. \u201cThe tariffs between China and the U.S. are playing a key role in driving our search for new partners in Brazil,\u201d he adds.<\/p>\n\n\n\n
4th BFSHOW
Date: May 19-21 - from 9 AM to 7 PM on May 19-20, and from 9 AM to 5 PM on May 21
Location: Distrito Anhembi (Av. Olavo Fontoura, 1209, Santana, S\u00e3o Paulo, Brazil)
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