Brazil's leading footwear trade show, BFSHOW, is expected to confirm the optimistic projections for the sector in 2024 and lay the groundwork for continued growth in the coming year. This is the expectation shared by event promoters and confirmed exhibitors, such as Democrata, Via Marte, and Di Valentini. The 3rd edition of the show, which will take place from November 11th to 13th at the Anhembi District in S\u00e3o Paulo\/SP, is organized by the Brazilian Footwear Industries Association (Abical\u00e7ados) and N\u00fcrnbergMesse Brasil.<\/p>\n\n\n\n
With production growth projected to exceed 2%, reaching over 870 million pairs, the national footwear industry views the trade show as a \"thermometer\" that will confirm these positive expectations. \"The need to restock for the end of the year, given the retail growth throughout 2024, allows us to make a positive business forecast for BFSHOW,\" says Haroldo Ferreira, Executive President of Abical\u00e7ados.<\/p>\n\n\n\n
The event's location is another key attraction, as the trade show remains in S\u00e3o Paulo, now at a permanent venue\u2014the newly renovated Anhembi District. This venue offers easy access for visitors from the capital, other regions of S\u00e3o Paulo, other Brazilian states, and international guests. \"BFSHOW is the only footwear trade show held in the economic capital of Latin America, which alone consumes more than 40% of the footwear produced by the national industry. In addition, the logistical advantages, with proximity to both Guarulhos International Airport and Congonhas, further attract visitors from major consumption hubs in Brazil and abroad,\" points out Jo\u00e3o Paulo Picolo, CEO of N\u00fcrnbergMesse Brasil.<\/p>\n\n\n\n
The optimistic outlook is echoed by the exhibitors already confirmed\u2014currently over 270 of the leading Brazilian footwear brands. One such brand is Democrata, based in Franca\/SP, a traditional producer of men's footwear that recently launched its first line of women's shoes. The company's Commercial Director, Marcelo Paludetto, emphasizes the highly positive outlook. \"2024 has been a great year for Democrata, both in the domestic and international markets, with an expected 16% growth. BFSHOW will help solidify this and set the stage for about 15% growth in 2025, considering both domestic sales and especially the company's exports,\" he predicts.<\/p>\n\n\n\n
Industry Thermometer<\/strong> Di Valentini, a women's footwear producer based in S\u00e3o Jo\u00e3o Batista\/SC, sees BFSHOW as an opportunity to confirm a 5% production growth for 2024, followed by an 8% increase next year. \"We will be at the show in full force with our entire sales team and the complete Winter 2025 collection. I'm confident that BFSHOW will be a key step in achieving our growth targets,\" forecasts Jos\u00e9 Osterno Filho, the brand's Director.<\/p>\n\n\n\n Trade Show Growth<\/strong> <\/p>\n\n\n\n <\/p>\n\n\n\n SERVICE<\/strong><\/p>\n\n\n\n 3rd BFSHOW Principal feira de cal\u00e7ados do Brasil, a BFSHOW deve confirmar as proje\u00e7\u00f5es otimistas do setor cal\u00e7adista para 2024 e construir bases para a sequ\u00eancia de crescimento no pr\u00f3ximo ano. A expectativa \u00e9 dos promotores e expositores j\u00e1 confirmados no evento, como Democrata, Via Marte e Di Valentini. A 3\u00aa edi\u00e7\u00e3o da feira, que acontece entre […]<\/p>\n","protected":false},"author":4,"featured_media":10065,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-10064","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-brasil"],"yoast_head":"\n
For Daniel Gewehr, Director of Via Marte, one of Brazil's leading producers of women's footwear, the expectation for BFSHOW is positive, particularly regarding the presence of retailers from S\u00e3o Paulo and the Northeast of Brazil. \"BFSHOW's location will be key in attracting these visitors, as well as importers, due to the convenient access provided by the proximity to an international airport,\" Gewehr points out, adding that the company aims to increase its export share from 12% to 17% in 2025. According to him, the company's performance at the show will serve as a thermometer, with an estimated production growth of 5% to 8% by the end of 2024.<\/p>\n\n\n\n
In its third edition, BFSHOW has already become the largest footwear trade show in Brazil, featuring over 11,000 square meters of exhibition space\u2014double the size of last November's edition\u2014at the modern Anhembi District in S\u00e3o Paulo. The November event is expected to attract over 10,000 national and international buyers, with importers being brought in through a joint effort by Abical\u00e7ados, N\u00fcrnbergMesse Brasil, and the Brazilian Trade and Investment Promotion Agency (ApexBrasil).<\/p>\n\n\n\n
Location: Anhembi District - Av. Olavo Fontoura, 1,209, Parque Anhembi, S\u00e3o Paulo\/Brazil
Date: November 11 to 13, 2024 (Monday to Wednesday)
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